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Once you are done with the development and fine-tuning of your iOS app, the obvious question that comes to the mind is, how to make money now? Selecting the right channel of revenue is crucial and depends on how you want to make money out of you iOS app. The app may be put with a price tag or have a subscription. Some of the ways of making good returns have been discussed below.
Pricing the app sections for advertisement allows the iOS application development to feature an app for free. Advertising space within the app is auctioned to different brands where they can add their promotional content in order to make money. This has become a popular and easiest mode of making money from the app. If the app has a good number of downloads, you can expect a lot of money cashing in without much efforts.
Putting a small amount of data for free and pitching for the sale at a later stage is an emerging trend. This process is quite among magazine or newspaper based mobile apps. Usually, iOS developers put the apps on the App Store in such a way that the app gives some of the content of a product for free.
Yet, all the exclusive features are unlocked and can be availed only by a paid subscription. So, the app can be downloaded for free, and the users need to buy a subscription to access the content. Paid subscriptions is always a reliable way of generating uniformly revenue on a long-term basis.
Offering paid virtual products is yet another way of making money out of your app. This method works best in gaming apps, where a user can buy points or pay to go to the next level. In this method, the primary functions of the app are free and the users can buy products or services as they use the app.
Some app developers prefer to go upfront and use the simplest method of putting the app for a certain price. This means the interested app users have to pay to download the application. All the functions or features of such apps are unlocked and the new updates are also available without additional charges. But, asking the users to pay upfront needs a certain level of marketing skills.
Enabling sponsorship is yet another way of making good money from your app. As the owner of the app, this might be a new concept to you. This is how it works. If you put your app for free on the store, you can authorize certain app sponsors that give rewards to the app users when they do a certain task within your app. In return, you get to enroll into a percentage of what your advertisers are paying. For example, playing a promotional video rewards extra points or unlock a new level and so on.